Knowledge without its practical implications is as worthless as a body without a soul. If you have an idea to change the world around you and knowledge to create it and make money through it, you should go for a startup. Nowadays it has become necessary for an individual to earn a handsome amount of money to live an optimum lifestyle and for that, there should be a source of the money. Most of the people prefer business for the same reason.
“It doesn’t matter what you do. What matters is how differently you do it from others…”
A business needs an idea that may be new completely or a revised and evolved a version of currently existing one. Although it seems an easy task to start a business but there are few things one should keep in mind before any startup.
-
PRODUCT KNOWLEDGE AND ITS GROWTH POTENTIAL
First of all, you should stick to the idea of what you really want to start your business with. Suppose you are about to start your business by setting up a factory which manufactures smart watches, then first you have to learn everything about what kind of smart watch the market really needs. You should also consider the new features that you are going to add to your smart watch that would leave every other smart watch behind yours, this would help you to judge the growth potential of your gadget i.e. how long it is going to survive in the market. The first step is all about setting up a goal. Everything you do should be according to principles. For best result, you should consider the SMART rule for business.
-
RESOURCES
Once the goal is all set, next thing you need to do is to prepare a list of your resources. Before ruling the market you should review it very deeply, and this reviewing includes things such as WHICH IS the BEST MARKET TO LAUNCH MY PRODUCT? HOW MUCH SHOULD I INVEST IN MY PROJECT?
WHERE CAN I GET THE BEST QUALITY RAW MATERIAL FOR MY PROJECT THAT WOULD SUIT MY POCKET TOO?
You should find answers to these questions before investing or else a blind amount of money would be wasted for no good reason.
-
TIMING
In every business, timing plays an important part in its survival in the market. You have to work hard and smart within deadlines. The people who are going to work with you should take responsibility to cover the task given to them in the given time or else every day the workload would increase and finally you have to stop your startup because of insufficient supply of your product to the market. It is important that you should not let your love for what you are doing, to die. You should work in a team and be optimistic all the time. It is also important to launch your product at right time. Suppose you want to launch your brand new umbrella then the best time would be before the monsoon. If your timing mismatches and you launch it in winters, then it is of no use. Clearly, you have to wait for a whole year and maybe till then you may become bank corrupt.
-
RISK FACTORS
Before starting a business you should also consider the risks associated with it. You should have at least two backup plans in case something goes wrong with your business. You should take risks sometime and play a wild card in your business when you think there are possibilities of something good to happen. It is good to keep a mentor or different mentors that would help you and guide you to know your mistakes and let you know new strategies but first you should keep calm and try your own common sense to evolve a solution.
-
KNOW YOUR COMPETITORS
Before the world’s renowned company “Apple” was setup, Microsoft was ruling the world of technology. Apple wanted to reach out to every individual around the globe and facilitate them with their product and its simplicity. Once they got ahead of Microsoft and were ruling in the market, they started increasing the cost of their product and people were comfortable with it. Things like this tell us that it doesn’t matter what product you are going to make, all it takes is just one simple idea that can take you ahead of your competitors. Before setting up the price tag for your product, you should observe the market. Sometimes it is necessary to lower the selling price and go for a little loss in order to create an image among the customers like Apple did.
To know about latest startup ideas go to the links below:
- https://www.entrepreneur.com/article/232649
- http://fundersandfounders.com/how-to-start-a-startup/
- http://paulgraham.com/start.html
Best books to read before starting a business
- Built to last by Jim Collins
- You can sell by Shiv Khera
- Blue ocean strategy by Chan Kim and Renee



Yet another common misconception about students in IIT. People think everyone stays in their respective rooms and no one comes out. Many play a sport. Let me tell you that the only time I enter my room, most of the days is during the night when I go to sleep. People assume we do not socialize. Well, after coming to the campus I met people following different cultures, speaking different languages and from various backgrounds.


Malpe beach is situated in the west of Udipi. It is also a natural port and a fishing harbor located in Karnataka. Looking for a quite beach with the moist sand and a carnival like environment in the evening, then Malpe beach is the one for you.
Tarkarli is a village in Malwan taluka in the state of Maharashtra. The Tarkarli beach is located on Maharashtra – Goa border roughly 6 km away from Malwan. The beach is famous amongst the locals and in the state, but not out of Maharashtra. It is a narrow stretch, though gained prominence over the period of years because of its crystal clear water that allows you to see 20feet deep down the sea bed. This beach is not just popular about its crystal clear water but also vacationers actively engage in water sports like snorkeling, scuba diving, kayaking.
Kerala is known for its widespread beaches and often this beautiful beach of Kerala is unnoticed by the travellers. This stunning beach is the picnic spot for locals. Payyambalam beach is quiet and serene at all times and perfect for the tourists who want to relax and feel rejuvenated.
The beach is situated in Karnataka, approximately 8km from Gokarna town. The name Om beach came into existence because it is shaped in the form of “Om”, the religious Hindu symbol. It is the center for several water sports. Beach enthusiasts often enjoy activities like jet skiing, banana boat ride, surfing and parasailing.
This beach is the most underrated beach in Maharashtra, if ever you visit this beach you’d often find yourself to be alone on this never-ending coastline, clean water and sea-shells all over the beach.
Galgibaga beach is in Goa. This is possibly the cleanest beach one would have ever seen. It is also known as “The turtle nesting beach”. The entire beach comes under the purview of the forest department and they work hard to make sure that the turtles reach the sea safely after hatching. If ever you get to visit this beach during December and February you get a chance to see turtle eggs and nest, though you are not allowed to touch them. At other times if you are lucky you get to see olive ridley turtles making their way across the beach.
Gopnath is
Varkala beach is situated in Kerala. The beach is also known as
Marvanthe beach is considered to be the most beautiful beaches amongst the other beaches in Karnataka. It is about 55km from Udipi runs next to the beach and on the other side is the Suparnika River which almost touches the Arabian Sea creating a scenic view. This view is considered to be one of its kinds in India.
















If one door closes there is a small window open somewhere, you just have to find that window. If you are feeling disparage and exhausted then give a chance to redeem yourself. Don’t
Every successful person has once failed in their life, and just because they took a decision not to surrender but to continue with the journey has made them stand where they are today. For instance now a trade mark name in 
The first Afro-American first lady of the US is an ideal role model for millions of people. She is an apostle of higher education, healthy living and awareness about poverty. She has devoted herself to work for the upliftment of the society and the proper guidance of the youth so that they channelize their life in a well made way. She is also the co-founder of Let Girls Learn, the US initiative which aids in making girls attend schools across the globe. She is not just a lawyer, writer and a public activist rather she is an amalgamation of these roles in a dear daughter, wife and mother. She is a perfect example to cite that a woman can start from an absolute nowhere and actually do wonders in her life.
The first ever female prime minister of a Muslim nation, Bhutto was not just an ideal political activist but an ideal daughter who led her father’s mission of public welfare. Bhutto was supposedly the only one who worked for the uplifting of women’s status in Pakistan. She set up job quotas for women, set up only women police stations and banks as well. It is believed that Bhutto’s assassination was a sacrifice for the democracy. However it left many disheartened and broken for whom the only spark of upheaval got lost amid the clouds of violence and hatred with her assassination. She however continues to inspire many women today.
The first and only female to serve as the British Prime Minister for tenure of 11 years, Thatcher was an icon of political right. Despite the fact that Thatcher hated feminism she still is an incredible role model for the damsels for if it was not her, the women would have had no dreams to be in power. Her position gave the women the courage to believe that they are not meant to be ruled over every time and everywhere, their voice too can be aired. Although her idea of policies is not approved of by many her story of success is a historic event which brings about an eternal inspiration to women.
Nightingale was one of the first women to go in the field of 
To be an icon you need to be someone who did what they wanted, someone who stood up for themselves. Coco Chanel is one such person who made it big. She completely transformed the way women dressed and emancipated women from their stereotypical attire. Life wasn’t easy for her as she grew up in an orphanage but she was determined and focused and she believed in the power of self to do what one wants to do. She did not transform the attires to please anyone. All she did was because she felt good about it. She did not pay any heed if someone disapproved of her style she was always innovating and going on. She is a fashion icon till date and so much so that living in her brand is not a child’s play. She has set her own standards which continue to make a mark even today.
Referred to as the Mother of Modern Day
The first female prime minister of India who was entitled with the appellation ‘Iron Lady of India’ Indira Gandhi was a strong and determined woman who seeped into politics at a very tender age. It is she who made India a dreadful force by supporting its nuclear weapon programs, boosted Green revolution and is also the one who changed the
The oldest supremacy, Queen Elizabeth II has outlived her great-great grandmother and has reigned for more than 60 years now. The only thing constant in the Great Britain over the years has been the Queen. Her reign has been quite long but the stability shows how well everything under her reign is. It’s the way she has worked for the citizens that she has earned herself so much love and respect and is indeed one of the most inspiring and powerful women to look up to. Despite her roots being in tradition she has not only adapted herself to the modernized world but so has done the same to her monarchical principles.
Committed for uplifting the society, Mother Teresa was a personification of love, sacrifice and kindness. She was committed to her cause to care for the destitute and needy and kept to her work even in the phase of criticism. She gave her everything selflessly for the welfare of people and devoted herself to their service completely. She well deserves the title ‘Mother’ because she has taken care of the people just like a mother selflessly loves her children and devotes her to their care. She is indeed the perfect example of selfless devotion towards the mankind.
If you belong to or are basically from Rajasthan, then you are simulated as a Marwari. For god sake please stop assuming that. Rajasthan has different cultures and diversities. Marwaries are Indigenous traders group of India whose origin is from Marwar region of Rajasthan. Laxmannagar, Jodhpur, Nagore, Pali, Barmer and Jalore are some of the regions of Marwar. So people having origin from these districts can be inscribed as Marwari. Not everyone who is from Rajasthan can be referred as Marwari.
Marwari language is a synonym of Rajasthani language but whole of the Rajasthani people don’t use this language to speak. And this language problem arises most of the time when an outsider or your friends says you to speak or sing a song in Rajasthani language. And you might end up saying “Khamma Ghani Hokam” which too is learnt from television.
This song of Rajasthan is world famous for its 
Normally, that is accepted that there is not much we can do, but that is just an illusion. We Have the ability to send massive love to people, animals, plants and our environment. The result can be astounding. Loving someone is wonderful but giving massive love is the real magic that we can really see .We can fill our homes with love , our surrounding with love and pleasant you will surprise by seeing how plants really well do when they are surrounded by love.