Startups in India

Since the last two years, there has been an exponential growth in the number of startups in India but the ones that get through the tough times ahead are nowhere near exponential. A study has shown that only 1 in 10 startups actually succeed and persevere the changing times and tastes. Here are seven that have managed to face the music and get through the bumpy road:

1)  Internshala

Discover internships that have been filtered based on the skills and experience you possess and get a wide variety of options to choose from with stipends being offered at various ranges. The internships vary from one month to as many as the employer wishes. The benefits of an internship through Internshala include a certificate of merit for every internship you get selected for, a letter of recommendation and some even offer a pre-placement offers among many other perks.

2) Flipkart

What initially started as a portal for selling books has now become a multibillion dollar company with products from all categories being sold on its domain. More than 50 per cent of Flipkart’s revenue comes from its mobile app, which is now the main focus of Sachin Bansal’s plan. Flipkart is has become one of the big leads of e-commerce and at point dominated majority of the e-commerce sales.

3) OYO Rooms 

Claiming to be India’s largest branded network of hotels, OYO rooms offers a wide range of hotels from all over the country, across all ranges. All OYO rooms boast of free wifi, air conditioned rooms, breakfast and TV, among other perks. It is a great way to discover new places without having to save up a ton of money simply for food stay, which is why OYO rooms are greatly popular among college students, who have a limited source of income.

4) Snapdeal

This started off as a website offering daily deals in places across most metropolitan cities has now grown to be one of the largest e-commerce sites in India offering thousands of products for sale. It has turned out to be among the top competitors in the e-commerce domain.

5) Redbus

Founded by BITS Pilani graduates, Redbus is a portal which allows its users to buy tickets online to travel in buses all across India. City tour buses, Intercity buses-you name it, they have it! An idea which started because the co-founder could not meet his family on a festival due to unavailability of bus tickets, Redbus is now worth 21 million dollars. It is an excellent example of how to develop a business model by providing a solution to a problem which is faced by the society.

6) UrbanLadder

A portal which provides distinctive and designer furniture to customers at reasonable prices started out when both the founders, Ashish Goel and Rajiv Srivatsa found difficulty in getting quality furniture when they decided to set up their homes which lead to the identification of the problem of the absence of reasonably priced high quality furniture and home décor. This led to the inception of UrbanLadder, which provides an amazing range of home essentials for each room of the house.

7) InstaMojo

Founded by Aditya Sengupta, Akash Gehani, Harshad Sharma and Sampad Swain, InstaMojo is an online payment app which enables individuals and businesses to sell across various channels in a manner which ensures cost effectiveness and security and charges very low transaction costs. Sellers also have the option of creating a ready to host and ready to market website for free.

The reason why InstaMojo is becoming popular is because it takes the seller only a few minutes to get started or to set up, without any additional fee and offers a very simplistic approach to make their products available to the consumers.